L'Oréal

Elevating brand storytelling through sustainable design

Elevating brand storytelling through sustainable design

Client

L'Oréal

Industry

Cosmetics

tools

Figma

Info

In 2022, LOréal entrusted me with the art direction of its digital annual report, transforming a dense institutional document into an elegant, clear, and responsible digital experience. The platform highlights the Groups financial, social, and environmental performance while embodying its premium identity. Designed with eco-design and accessibility in mind, it features a visually rich version and a low-consumption mode that replaces images with color blocks to reduce environmental impact. Built on atomic design principles, the responsive interface ensures consistency, readability, and a seamless experience across all devices.